Mehron’s 30 Days of Halloween — Giving winner a SFX Makeup Course.
A Legendary Halloween Tradition
Mehron Makeup– 30 Days of Inspiration
Mehron’s 30 Days of Halloween isn’t just a contest—it’s a worldwide celebration of creativity and artistry. Every October, social feeds come alive with jaw-dropping makeup transformations that show just how powerful makeup can be. From eerie SFX creatures to high-fashion gothic looks, every entry highlights the magic that happens when artists work with Mehron’s legendary products. Over the years, this campaign has inspired countless makeup artists—many of whom have gone on to build careers in SFX, drag, bridal, and fashion makeup.
This year, Vizio Makeup Academy is honored to support Mehron’s incredible campaign by giving away a full SFX Makeup Course to one of the talented winners. It’s our way of celebrating artistry and helping the next generation of makeup creators learn, grow, and continue their craft.
For us, it’s about education through inspiration and paying tribute to the artists who bring these extraordinary looks to life. The 30 Days of Halloween is more than a contest—it’s a community filled with encouragement, imagination, and passion. And through Mehron’s commitment to professional makeup artistry, it continues to inspire artists around the world every year.
Mehron Team, After Dark — Judges & Entry Checklist
A Panel of Makeup Extreme Judges
With so much talent and so many jaw-dropping looks expected this year, Mehron decided it was time to raise the stakes and bring in an even bigger team of judges. The 30 Days of Halloween contest has always celebrated bold artistry, but 2025 is shaping up to be the most competitive year yet—and Mehron wanted a panel powerful enough to match the creativity pouring in. So, they’ve assembled a lineup of industry heavyweights, from horror directors and prosthetic innovators to drag icons, past champions, and global educators. This dream team of judges will make sure every finalist is evaluated with expertise, fairness, and just the right amount of Halloween magic, while offering aspiring makeup artists valuable insight and real feedback.
In the most on-brand twist of the season, the Mehron Team is—quite literally—on the night shift. These bat-tier judges take winged eyeliner seriously (as in, wings), scoring every 30 Days of Halloween entry for originality, transformation, clean execution, polished presentation, and pure fang factor. At dusk they sift through submissions; by midnight they’re posting shout-outs, story polls, and bite-size critiques across social—so tag #MehronHalloween to get on their radar. Expect weekly spotlights, running finalist tallies, and winners unveiled right around the witching hour. It’s equal parts rigorous and ridiculous: meticulous notes, bold concepts, seamless blends—and the occasional squeak of “more drama!” from a judge hanging upside down. 🦇
Entry checklist (short and sweet)
🎃 Follow @MehronMakeup on Instagram and TikTok.
👻 Share a high-resolution photo of a new, original Halloween look (no reposts; no blurry images).
🦇 Multiple entries are welcome.
🕸️ Start your caption with: #31DaysofMehronHalloween #MehronMakeup #Mehron2025 @MehronMakeup.
🧛 Add an in-image tag to @MehronMakeup on the photo itself.
🧪 List all Mehron products you used and include a quick line about the character or inspiration.
📸 Submit still photos only; if you post video, include a matching still image for judging.
Meet the Judges
Damien Leone – Horror Visionary and Director
Damien Leone is the acclaimed creator, writer, and director of the Terrifier franchise, the man behind one of horror’s most unforgettable figures—Art the Clown. Starting with his early work in All Hallows’ Eve, Leone grew Terrifier into a global phenomenon, redefining modern slasher cinema with his fearless, practical-effects-first approach. His commitment to makeup artistry and prosthetics over digital shortcuts gives his films a raw, visceral intensity that horror fans crave.
Leone’s achievements online and in theaters are remarkable. Terrifier 2 became a viral sensation in 2022, grossing over $15 million worldwide on a shoestring budget while generating headlines for its shocking practical effects—reports of audiences fainting and walking out only fueled its cult status. He followed it up with Terrifier 3 in 2024, which exploded at the box office, opening at #1 in the United States, earning more than $90 million worldwide, and becoming the highest-grossing unrated film of all time. That record-breaking success turned Terrifier into one of the most profitable independent horror franchises ever created.
The cultural impact of Leone’s work has been massive. Universal’s Halloween Horror Nights 2025 introduced official Terrifier haunted houses in both Orlando and Hollywood, cementing Art the Clown as a mainstream horror icon alongside legends like Michael Myers and Freddy Krueger. Critics and fans alike praise Leone for building a $100M+ franchise from the ground up as an independent filmmaker, proving what passion, creativity, and relentless vision can achieve.
Instagram: @damien_leone
Twitter/X: @damienleone
Michael Marino – Prosthetic Makeup Innovator
Mike Marino is an award-winning prosthetic makeup designer and the founder of Prosthetic Renaissance, recognized globally as one of the most respected names in special effects makeup. With more than 25 years of experience, he has redefined the way prosthetic artistry can elevate storytelling, apprenticing under legendary mentor Dick Smith before building his own reputation as a master of transformation.
His body of work spans some of the biggest projects in film and television, including The Batman, Coming 2 America, A Different Man, The Irishman, True Detective, and Black Swan. Marino is perhaps best known for his groundbreaking transformation of Colin Farrell into the Penguin in The Batman, a look so convincing it stunned audiences and critics alike. He has also crafted unforgettable prosthetic work for Sebastian Stan in A Different Man, proving his ability to blend realism, artistry, and emotion in ways that push the craft forward.
Marino’s artistry has been recognized with multiple Academy Award nominations for Best Makeup and Hairstyling, cementing his status at the very top of his field. He is also the creative mind behind Heidi Klum’s legendary Halloween looks, creating larger-than-life transformations that have captivated millions and become cultural moments in their own right. Whether it’s for film, television, live events, or editorial, his work balances innovation with impeccable attention to detail.
Instagram: @prorenfx
Sally Quinn – Champion of Creative Transformation
Sally Quinn is the reigning 31 Days of Halloween Grand Champion, recognized in 2024 for her breathtaking ability to turn the human body into a living canvas. A body painting and SFX artist celebrated for surreal, high-concept designs, she has carved out a unique place in the world of makeup artistry by fusing fantasy, horror, and fine art into transformations that blur the line between reality and imagination.
Her rise from contestant to champion is a testament to her originality and dedication. Known for bold ideas and flawless execution, Sally quickly captured the attention of fans and judges alike with looks that inspire awe and push creative boundaries. What makes her artistry stand out is not only the technical skill but also the courage to take risks and bring concepts to life in ways that feel larger than the stage itself.
Beyond her titles, Sally has built a strong online community where her fearless approach inspires aspiring makeup artists around the world. Her content has become a source of motivation and learning, offering others the confidence to experiment, grow their skills, and embrace their own creativity. By combining vision with technical precision, she has set a standard for transformation that feels both innovative and deeply personal.
Instagram: @sallyquinncreations
TikTok: @sallyquinncreations
Charity Kase – Drag Artist and SFX Trailblazer
Charity Kase, also known as Harry Whitfield, is an international drag artist and celebrated alum of RuPaul’s Drag Race UK Season 3. Famous for avant-garde, horror-inspired transformations, she has become one of the most daring and innovative voices in the drag and SFX community. Her artistry goes far beyond traditional performance, blending prosthetics, body paint, and elaborate costume design into creations that shock, inspire, and captivate audiences around the world.
What sets Charity apart is her fearless approach to storytelling through makeup and performance. Each look is a bold statement, often drawing on themes of fantasy and horror while weaving in personal narrative and social commentary. By refusing to play it safe, she has redefined what drag can be—transforming it into a platform where individuality and vision take center stage.
Charity is also widely admired for her authenticity and advocacy. She has used her growing platform not only to share her extraordinary artistry but also to speak openly about issues of identity, mental health, and inclusivity. This combination of vulnerability and bold creativity has earned her a loyal global following and respect across both the drag and beauty industries.
Instagram: @charitykase
Anastasia Andreani – Founder of Vizio Makeup Academy, Makeup Educator, and Product Developer
Anastasia Andreani is the CEO and founder of Vizio Makeup Academy, a licensed esthetician, educator, and visionary entrepreneur who has transformed the way aspiring makeup artists learn online. Since founding the academy in 2014, she has grown it into a global leader in online makeup certification, empowering thousands of students worldwide to launch new careers in the beauty industry. Her focus on accessibility and professional standards has made Vizio a trusted name for anyone seeking to develop their makeup artistry at their own pace with real feedback and certification that carries weight.
Beyond education, Anastasia is also a skilled product developer who personally created the professional formulas and curated color collections for Vizio’ signature Pro Makeup Lab kit. Designed with both students and working professionals in mind, the kit bridges the gap between learning and real-world artistry, giving artists tools that are as effective in the classroom as they are on set. This combination of teaching expertise and product innovation sets her apart as a true leader in both beauty education and makeup development.
Her success is also rooted in a strong understanding of social media strategy and digital branding. Anastasia has built a powerful online presence for her academy, helping students not only gain professional skills but also learn how to showcase their artistry to a global audience. By blending traditional education with modern marketing savvy, she equips students with the knowledge and confidence to grow in every aspect of their careers.
Instagram: @anastasiaandreani
Instagram (Academy): @viziomakeupacademyofficial
Twitter/X: @anastasiavizio
SFX Makeup Course-To the winner
Mehron is also giving away a full SFX Makeup Course from Vizio Makeup Academy to the winner. It’s a way to keep the creativity going long after Halloween ends—helping the winner continue learning, practicing, and growing as an artist.
VIP Special Effects Course with Industry Masters
The highlight of this educational prize is a VIP Special Effects Prosthetic Course, taught by two of the industry’s most respected masters—guest instructors Jonah Levy and Gabriel De Cunto. Their credits include blockbuster films and television series such as Avengers, Black Panther, Dexter, and Pirates of the Caribbean. Both are known for groundbreaking work in film and television, training the next generation of artists while continuing to innovate in their own careers. For the winner, this means more than just receiving a kit or certification—it’s the chance to learn directly from artists whose work has shaped what audiences see on the big screen. In true Mehron fashion, the contest isn’t just about October artistry, it’s about investing in the future of makeup itself.
The Grand Prize: Mehron Professional Kit
The centerpiece of the 2025 contest is an extraordinary Mehron professional kit valued at thousands of dollars, featuring one of the largest curated collections ever offered in the 30 Days of Halloween tradition. This prize gives the Grand Champion access to a complete arsenal of Mehron’s most iconic products, designed to support every kind of artistry—from bridal and everyday beauty to theatrical and advanced SFX.
The kit includes a vast range of professional palettes with richly pigmented face and body paints, eye-catching brights, deep earth tones, and neutral shades for character creation. Multiple specialty FX palettes and cream color wheels ensure versatility for wounds, aging, fantasy, and high-impact looks. Alongside these, the package contains an extensive selection of foundations, concealers, and powders, trusted by professionals for long-wear coverage under studio lights and on stage.
In addition to color products, the kit boasts Mehron’s world-famous FX essentials: Paradise Paints, Coagulated Blood Gel, Stage Blood, Liquid Makeup, and Fixative A, as well as adhesives and removers built to perform under demanding conditions. The package also includes Fantasy FX paints, glitter pigments, metallic powders, setting sprays, primers, and skin-safe sealers to provide durability and creative freedom. Rounding out the prize are tools and accessories such as sponges, brushes, and mixing trays, ensuring the winner is fully equipped with both artistry products and application gear.
With such an expansive selection, the Grand Champion will hold in their hands the same tools used by professional makeup artists across film, television, theater, and live entertainment. Mehron’s kit isn’t just a prize—it’s basically a complete professional studio in a box, ready to turn creative visions into reality.
The Winner Will Also Receive a Full SFX Kit and Makeup Course
The Grand Champion will also receive a VIP Online SFX Prosthetic Makeup Course from Vizio Makeup Academy, which includes a SFX Prosthetic Kit.
The Vizio Makeup Academy SFX Prosthetic Kit complements Mehron’s Grand Prize by giving students carefully chosen essentials for practice and learning. The kit includes a Silicone Prosthetic for Witch/Old Person, a Foam Prosthetic for Zombie/Vampire, a Latex Foam Prosthetic for Alien/Creature, Prosthetic Adhesive, Prosthetic Adhesive Remover, Prosthetic Sealer, Liquid Latex, Scar Wax, Scar Wax Oil, Ash Powder, Fake Blood, Spray Fake Blood, Coagulated Fake Blood, Tooth Paint, a Metal Spatula, Rounded Point Scissors, a Small 30ml Cup, Cotton Swabs, a Sponge, a Texture Sponge, a Color Wheel, and an SFX Brush Set.
These tools form the building blocks for mastering prosthetic applications—Liquid Latex for burns and textures, Scar Wax for sculpting realistic wounds, and the Color Wheel for nailing corrective and creative color theory. While Mehron’s professional kit is the star prize, the Vizio kit ensures the winner gains an educational layer that ties practice directly to the products they’ll use in real-world artistry.
The Winner Will Also Receive a TEMPTU Airbrush System
The Temptu Airbrush system is included to the grand winner. It’s trusted on major sets and backstage at high-profile productions for its flawless finish and efficiency. With precision-engineered tech, artists can create seamless gradients, natural skin textures, and high-end special effects that brushes alone can’t achieve. From blending prosthetics invisibly into the skin to creating smooth beauty applications under HD cameras, the Temptu Airbrush is that next-level tool every pro dreams of. For an aspiring makeup artist, having this system isn’t just exciting—it’s absolutely a game-changer.
Rewards for Finalists
For years, Mehron’s Halloween contest has been a beloved tradition in the makeup community. Beyond the Grand Champion, 30 finalists are recognized each season with an exclusive Mehron Halloween PR Box—honoring their craft and celebrating the spirit of October.
And the best part is what happens next: new ideas spark, portfolios grow, and confidence blooms. Each finalist joins a long line of artists who dared to create and share. It’s a reminder that the next unforgettable look might be just one submission away—and we’re honored to cheer from the wings as this tradition inspires the artists of tomorrow.
Looking Ahead-Makeup Artist
The skills and confidence artists gain from this contest extend far beyond Halloween, setting them up for careers in film, fashion, theater, bridal, and special effects, the next generation of artists will thrive all year round.
And just imagine the looks we’ll see this year—from spine-chilling creatures to breathtaking gothic glam. Each daily reveal is set to showcase not only technical skill but also the power of makeup to inspire and tell unforgettable stories.
At the end of the day, the real heroes are the contestants. Their passion, creativity, and drive fuel this entire movement. With prizes this incredible, judges this influential, and artistry this bold, the 2025 contest promises to deliver one unforgettable moment after another. The world will be watching—and we can’t wait to see every spellbinding creation light up the stage.